a pro-grade violet pigment-infused shampoo that neutralizes brassy hues and enhances cool tones in blonde, grey and silver hair.

who it's for:
for blonde, grey + silver hair tones

only good stuff:
• gluten-free
• no harmful sulfates
• PETA certified cruelty-free
• vegan

key ingredients:
• pro-grade violet pigment
• açai extract